Client

Thanh Long Binh Thuan Association (financed by VNCI, USAID)

• Building Thanh Long Binh Thuan origin brand
• Preparing brand management policy & brand communication plan

Requests:

• Brand positioning
• Brand identity & communication standards system
• Brand management policy & brand communication plan
• Registration for origin brand

Work Done:

• Research Binh Thuan dragon product & brand
• Brand positioning & development strategy
• Brand identity system & its communication applications
• Brand management policy & brand communication plan
• Branding workshops

Results:

Truck & Flag	Stationary Items & Poster
Logo Style Guide	Branding Workshop
Logo Style Guide	Packaking